Keep track of where you've been using Breadcrmb! Store your data on the highly available and secure ICON blockchain. Take control of your data and don't let third parties own it. Your data, your blockchain keys, your password, and your choice of what to do with it. Log locations visited, rate them, and store them locally on your phone and the blockchain with your keys, without having prying eyes looking at your personal data and tracking you.
Your connection to the blockchain is through the key you keep, which is securely generated using the ICON SDK. Thus, the data is identifiable by your key, which is very cryptic. Breadcrmb does not own your data - you do, and it is 100% up to you what you would like to do with it!